Professional Certificate Course in Interaction of Media Society and Strategic Communication
Upskill, reskill or pursue a passion with relevant courses across every subject, whether you're a beginner or already an expert.
Duration
2 Weeks
Pedagogy
Online
Professional Certificate Course in Interaction of Media Society and Strategic Communication
The aim of the "Interaction of Media, Society and Strategic Communication" course is to provide students with an understanding of the complex and dynamic relationship between media, society, and strategic communication.
After the successful completion of the course, you will be able to:
- Understand Strategic Communication by exploring the development of the Advertising Industry.
- Explore the User Dependency on Media Institutions.
- Explore the concept of Media Convergence.
- Understand Mass media and Popular Culture.
- Understand the Role of Social Values in Communication and The Effect on our Lives – Media Transformation Including Cultivation Theory, Functionalism, Agenda Setting, Uses and Gratifications Theory, and Social Learning.
- Understand Media Literacy.
- Understand Advertising in Contemporary Culture.
- Analyze the Future of Advertising.
- Analyze the Business of Public Relations
Request follow-up
Fill in the form below and one of our student advisors will contact you soon.
What you'll learn
Module 1
Interaction Of Media Society And Strategic Communication
The course covers the ways in which media and communication shape public opinion, attitudes, and behavior, and how organizations and institutions can use communication strategies to influence these outcomes. Students will learn about the role of media in shaping social and cultural norms, promoting social change, and influencing political processes, as well as the ethical and legal issues associated with strategic communication. The course will also explore the impact of new media technologies and platforms on the relationship between media, society, and strategic communication, and the ways in which organizations can use these tools to reach and engage with audiences.
Testimonial
Discover the success stories of learners like yourself
Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.
Muhammad H.
I learned so much in a short time! I enrolled the course while working full-time and still be able to finish and understand all the lectures. Easy and simple...
Maryam .
My overall experience is very good and form day one all the team was so supportive and introduction was good and the online study wasn't complicated
MOHD T.
Amazing e-service, Methodological content and Standard slide designing. The concept is Clear, Analytical and detailed: easy to understand. It was a wonderful e...
